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With the various types of technology available today, the customer experience can be improved vastly. This can be done whether your customer exchange is face-to-face, over-the phone or online. In order to truly revolutionize the customer experience, change needs to happen on both, the customer and business’s behalf. On the corporate side, far more companies need to provide great customer service, consistently, and ensure that their employees are thoroughly trained accordingly to their employer’s standards.
On the consumer’s side, the mindset customers bring to the exchange, may already be biased, if they’ve previously done business with your establishment. Unfortunately, if the previous interaction ended with a negative experience, it will be your job to go above and beyond to, at the very least, leave them with a not-so-negative attitude. Ideally, you ultimately want to win their trust back, and convert them into a returning customer. Wouldn’t it be awesome if they went back to their friends and family and told them what a wonderful experience they had with your company, after a rocky beginning?
Here are 4 suggestions on how to use the technology available today, to convert your customer’s mindset from negative to positive: Read more